The impact of COVID-19 on the traditional business scheme

Many companies have resisted updating their business model according to new technological tools, the reasons are: lack of time, absence of a commercial strategy, outdatedness of systems, and in some cases not alter the organizational culture.

Given what is happening in the world, the traditional scheme is not an option. It is time to adapt to new trends and focus your strategy towards self-service and efficiency in the process: online bookings, online stores,  digital card payment,  wireless dataphones, home deliveries, working remotely, and use of readily available technology to communicate, such as by WhatsApp.

Today more than ever customer service represents a golden opportunity to communicate with your customers. Don’t leave social media aside! Make the most of social media platforms and try to give life to your online store while you also implement your business strategy formally. Remember to always be generating new, relevant information and content for your site or blog. It is time to transmit to the customer who your business really is,  and in the future your brand will be remembered.

The greatest lesson for businesses these days is to see how the business world is evolving to more online presence. As time goes on the world is moving more and more toward business online and further away from the traditional business scheme.

It’s time to rethink your business strategy, redefine goals and adapt processes.

Let us help you adjust your goals to stay competetive in this ever changing world of business!

Contact me today for a consultation. Alejandra Granados, Consultant SOLUMARK®

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